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A key benefit of membership is having an automatic access to a network of advertisers and ISBA provides forums to bring marketers together to create dialogue and consensus which are translated into clear and consistent positions and requests.
Formed in 2016, the Marketing Capability Forum provides a platform for members to ask questions, share best practice tips as well as their experience in running learning & development programmes.
Meeting four times a year, the group is open to capability personnel from ISBA member companies.For more information on how you can get involved in the group, please contact Mark Willock.