The second All In Census, led by the Advertising Association, the IPA and ISBA will take place on 15 March 2023. This year, every individual working in the advertising and marketing services profession in the UK will be asked to participate and spend around 15 minutes sharing census-style data in a confidential study conducted by Kantar.
The All In Census aims to gather information that will help make the advertising industry more inclusive and representative. This year's questions will be specific to retention in the industry, and there will also be new questions that will help gain a richer understanding of matters such as hybrid working.
The census is a critical part of the industry effort to make the advertising industry more diverse and inclusive and by taking just 15 minutes to participate, professionals in the industry can help drive positive change and make a real difference.
Find out more by visiting the All In Hub.