Sainsbury's & Sky Media
20 September 2017 ¦ ISBA Offices ¦ *FINAL PLACES REMAINING*
Following the summer break, our series of insight events are back in September and we're kicking off with presentations from Sainsbury's and Sky.
We're delighted to confirm that Rachel Eyre, Sainsbury's Head of Marketing Planning, Propositions and Properties, will be headlining our upcoming event. As a key member of the Marketing Leadership Team at Sainsbury’s and with previous experience as Barclay's VP of Brand Expression and Chief of Staff for Brand, Reputation and Marketing, her insights are a must for any ambitious young marketer. We also have Jim McDonald from Sky Media present on the latest innovations in broadcast media.
Building a distinctive brand
Rachel Eyre, Head of Marketing Planning, Propositions and Properties, Sainsbury's
Rachel will look at what it takes to build a distinctive brand, including insights into how Sainsbury's are responding to a challenging and increasingly competitive market space by focusing on doing more of what they do best, consistently and brilliantly (and respecting but not being distracted by what the competition do). She will cover approaches to advertising and media, brand development and management and proposition development.
| || |
Innovation in the Broadcast Space
Jim McDonald, Head of Client Strategy, Sky Media
Jim will be looking at the latest innovations in the broadcast space and how they are making TV more valuable to more advertisers than ever.
We've already had over 70 members register for this event - remaining places are strictly limited and will be given on a first-come, first-served basis so be sure to contact us now to secure your place:
Date: 20 September 2017
Time: Registration: 17:45 Presentations: 18:10 - 20:30
Venue: ISBA Offices, 12 Henrietta Street, Covent Garden, London WC2E 8LH
For more information on this event or how you and your team can get involved, please contact Jane.
Be sure to add the following dates to your diary and we'll see you in 2017!
#ISBAinsights events in London: