Creative thinking – understanding the creative process and learning how to have great ideas
Creativity may sometimes seem as if it’s this magic elixir that agencies hold the secret to. But creativity is a process not a gift and can be learnt by anyone.
Behaviour economics can change life - Half day
A half day workshop on practical applications to brand building, changing behaviour and increasing sales. By understanding our mental biases, marketers can sharpen brand messages and increase sales.
Marketing communications copywriting
This one-day workshop provides guidance on how to write compelling marketing collateral from scratch. Attendees will learn a methodology for structuring their work, which focuses both on the purpose of the document and the needs of the reader.
Presenting with confidence
Top tips and techniques designed to make delegates say at the end of the day – ‘I can’t wait to give my next presentation!’