All about training

ISBA - THE MARCOMS TRAINING SPECIALIST

With over 30 years of marcoms training experience, our approach to learning covers a broad landscape – always with our members’ needs in mind. 

Feeling left behind? No need! 

We know it’s essential for you to keep pace with the rapidly evolving marcoms environment, with emerging technologies and the organisational changes and new relationships they require. But we also understand that you need to develop your capabilities around a busy day job so there are many great ways to gain insight and understanding with ISBA. 

How can we help you? 

With ISBA you need never feel you’re running to catch up. Whether expanding your own expertise or looking for ways to upskill your team, there's a rich mix of opportunities to help marketers and marcoms professionals excel in their current roles and thrive in the future. 

Here are some of the ways ISBA can help you...

 

ISBA Training Workshop Programme

ISBA runs a wide-ranging programme of full and half day workshops throughout the year at our offices in central London. Our experienced facilitators teach not only best practice but draw on pragmatic, real-life situations that help you apply your learning to your day-to-day working. Delivered to small groups, our CPD accedited training allows for effective,inter-active learning. See the full Training Workshop Programme or get in touch with Elvirab@isba.org.uk for more details

Live Webinars

Our programme of live webinars have been developed to provide insight into some of the hottest topics and trends. Due to the busy nature of our industry, these informative online sessions last 45 minutes and aim to be interactive by inviting questions from participants. Wherever you are in the UK, ISBA webinars provide a time effective training solution. Members can participate in the live sessions or view them on demand at a time that suits them. Find out more.

Further Online Learning Opportunities

ISBA's 'digital' training suite reflects the world in which you operate, addressing the latest issues, developments and technologies in this fast- moving landscape. If your organisation’s digital expertise is trapped in a silo and you need to spread understanding across the marketing team to make your marcoms more effective, Circus Street’s e-learning programme will help you break down barriers and provide your team with a common language. Find out more about Circus Street's vibrant distance learning modules and develop your understanding at your own pace.

In addition to ISBA's regular workshop programme, member companies can request tailored webinars to be developed from our regular content and delivered to meet their learning objectives. Email markw@isba.org.uk to find out how ISBA can deliver learning in the most convenient way for you - including at your desk! This is particularly valuable for members with colleagues spread widely across various locations.

Insight & Networking Evenings

Gain insight into media innovations and share the knowledge coming from marketing experts - all while networking with other members. Email Janes@isba.org.uk to be kept informed and book yourself a place. SEE MORE

Legal CPD seminars

Sessions run in partnership with a leading media law firm and designed specifically to keep our members’ in-house lawyers and legal employees up-to-date with changes in advertising and consumer legislation.  Email Elvirab@isba.org.uk to be kept informed about these two-hour CPD-accredited seminars. SEE MORE

Briefing seminars

Stay informed and participate in frank and open discussion on the issues that really impact upon the success of your marcoms. Only ISBA members are present at our unparalleled series of seminars. To join in, email Events@isba.org.uk

Member sharing events

A rare opportunity to hear leading edge members generously sharing their knowledge and experience for the benefit of fellow marketers in these informal sessions. Email Events@isba.org.uk to be kept informed.

Best Practice Guides

Access ISBA’s Best Practice Toolkit at the Agency Relations section of our website: ISBA Agency Relations

ISBA Knowledge Pool

Learn from the extensive range of Guidance Notes covering a wide variety of topics in the ISBA Knowledge Pool

ISBA Consultancy & Best Practice Team

Get in touch with our team who can advise and put you in the picture about all matters relating to agencies and how they operate. Learn more on our Agency Relations page or call the Team on 020 7291 9020

ISBA Annual Conference

Taking place since 1988, ISBA’s Annual Conference provides the Advertising and Marketing industries with the latest insights and updates, and serves as the biggest opportunity to set the agenda for the year ahead. As the representative for British Advertisers (over 400 members representing in excess of £10bn spend), ISBA prides itself on having its finger on the pulse with all the latest industry changes/issues affecting its members. Attended by the most senior players from the advertiser, agency and media communities, the profile of the audience is amongst the highest of any industry event in the calendar. Learn about the content of our most recent Conference on our Annual Conference page.

Annual Lunch

Annual Lunch: held at the stunning ballroom of The Dorchester Hotel, this event is not to be missed. The Annual Lunch is attended by some of the most senior members of the Marketing and Advertising community and proves to be a prime opportunity to network with your peers. Each year the audience is addressed by a different speaker who is chosen for their topical relevance and insight. Be sure to book your place at 2015's Annual Lunch on 7 July. For a look at 2014's Annual Lunch SEE HERE