RightSpend & ISBA launch marketing procurement partnership

RightSpend, the online data-driven marketing procurement platform for brands has joined ISBA as a partner. RightSpend will provide invaluable marketing procurement data and expertise, and is partnering on our UK Agency Management & Remuneration survey for marketers. 

Iain Seers, CEO at RightSpend, commented “We are thrilled to embark on this journey together, as our partnership with ISBA opens new doors of collaboration. Together, we will deliver expertise and insights to the ISBA members on the complex and sometimes challenging subject of renumeration and much more. "

Through this partnership, ISBA and RightSpend will provide marketers with access to the latest industry insights, research, and networking opportunities. This initiative is designed to empower brands by equipping them with the tools necessary to navigate the complex challenge of remuneration today.

“Agency remuneration insights have been an important part of how ISBA supports our members for over 30 years. We're excited to partner with RightSpend to bring new insights to our members”, said Nick Louisson, Director of Agency Services, ISBA. 

The RightSpend and ISBA UK Agency Management & Remuneration survey explores new themes including Generative AI, MarTech, Influencer Marketing and performance related fees. You can take the survey, here

For more information on attending Marketing Procurement events at ISBA, please contact: Mark Willock, MarkW@isba.org.uk

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