14th
October
2024
11:00am
until 12:30pm
Online
Free for members

Amazon: Six months on from launch of ads on Prime Video - Key learnings

The Video Specialist Team at Amazon Ads will deep dive into some of the key insights and learnings since launch - the good, the bad and the intriguing.

What is covered
-    What are the first BARB and Audience Project insights?
-    Who, how and what are viewers watching? 
-    What’s working commercially and editorially?  
-    What’s on the roadmap?

Who is it aimed at:
This session is valuable to anyone working in marketing effectiveness,media, Media measurement and TV & Video

What will members gain by attending 
-    Candid insights in to Prime Video’s viewing and ad business
-    Case studies from brands that have delivered successful campaigns
-    Areas that Amazon would like to engage and develop with advertisers

Presenter
David Amodio, Head of Video Specialists Sales, Amazon
Responsible for leading the Video Specialist Team at Amazon across Northern Europe. Meeting advertiser needs across Amazon's portfolio of video products, including Prime Video, Live Sport, Freevee and Twitch

This session will not be recorded for reason of confidentiality.

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