This session will provide an update on recent developments in the field of green claims in advertising in both the UK and EU, covering both legal and regulatory developments.
Programme
• The outcome of the long-awaited CMA investigation into greenwashing in the fashion sector. What lessons can be learned?
• The EU Green Claims Directive: what are the key requirements going to be?
• The outcome of the legal claim against KLM and recent EU action against 20 airlines
• Recent ASA decisions: who has been impacted and why?
Who is it aimed at?
• In house lawyers at major brands.
• Compliance and Regulatory Affairs professionals.
• Marketing professionals.
What do you gain by attending?
Members will gain an insight into the latest developments in the regulation of green claims over recent months, and an understanding of what is coming up in the near future.
Presenter
Brinsley Dresden, Partner, Co-Head of the Advertising & Marketing Sector Focus Group at Lewis Silkin; Global Treasurer and Secretary of the Global Advertising Lawyers Alliance.
Brinsley is a leading advertising and marketing lawyer, ranked in Band 1 by Chambers & Partners and in the Legal 500 Hall of Fame. Chambers Directory 2024 quotes his clients as saying, “He is an absolute go-to person (lawyer or otherwise!) if you have an advertising issue” and “Brinsley's deep knowledge goes hand in hand with his sound, pragmatic advice.”