22nd
October
2024
2:00pm
until 3:00pm
Online
Free for members
Registration for this event has now closed.

Marketing Procurement Online: Media Agency Financial Commitments

Join ISBA’s Nick Louisson, Financial Progression's Adrian Jenkins, and OMD's Golnaz Franklin for insights into how a robust approach to the management of your media agency's financial practices can benefit both parties.

This panel discussion pays reference to the Financial Tracker developed by Adrian in support of ISBA's Media Services Framework. The tracker provides a way of sharing all types of information and managing the financials in a transparent and trusting manner.

Media contracts govern financial practices relating to: media spend, reconciliations, mark ups, rebates, unbilled media, inventory/proprietary media, and declaration of related party spend and other fees. 

We'll discuss:

  • What should you track?
  • Why it's beneficial?
  • Tips on how to make it simple