Join ISBA's Director of Agency Services, Andrew Lowdon for a 101 on the new Media Services Framework 2021.
This vital document provides members with a contract template to use when agreeing terms with a new media agency or renegotiating terms with an existing one.
In this session you will learn:
- How you can use the Media Services Framework
- Why a new one was required
- What the big changes are in this latest version
Plus have a chance to ask questions.
Andrew will be joined by Nick Manning, Founder, Encyclomedia International, for a fireside chat on his perspectives on the new framework.
This session is suitable for anyone who has the responsibility for media agency relationships or management including marketers, marketing procurement, legal and finance.