ISBA has formed a partnership with WBR to offer members a 15% discount for ProcureCon Marketing, that is taking place on June 6-8, at etc. venues County Hall in London.
More than ever, marketing superstars need the support of a great team to increase the effectiveness of their spend. They must make the right decisions about what they buy and who they partner with to achieve their goals - those are hard decisions to make.
Nick Louisson, our Director of Agency Services will be interviewing Google on “Building a collaboration model between marketing operations and procurement”. He will also be moderating a fireside chat on “balancing in-house with outsourcing” and hosting a round table on “creating and implementing a successful agency pitch process”.
Head of Media Clare O’Brien will be moderating a panel discussion on “building transparency and trust with your agency partners” and hosting a round table on “how you can play a critical role in returning transparency to your marketers in media”.
Only in ProcureCon Marketing will you discover how leaders from Europe’s top brands are:
- Rolling out new digital media tools to increase marketing effectiveness
- Tapping into new data analytics capabilities to make smart partnership decisions
- Getting the right local and global agency mix to drive a greater ROI on spend
For the full agenda, please click here.
As an ISBA member, you can save 15% with the code ISBA15 (procurement professionals only)