The Programmatic Pioneers Summit is Europe's biggest programmatic and digital media event for brands, agencies, publishers and tech companies.
ISBA has formed a partnership with WBR to offer members a 10% on tickets for this event. Please use code PPSISBA10 to receive your discount.
Immerse yourself in enlightening sessions curated by over 50 senior programmatic and digital media experts representing major European brands alongside an audience of more than 600 digital media and programmatic professionals. Acquire practical insights tailored to address your key priorities, empowering you to skillfully navigate the constantly evolving digital landscape.
The Programmatic Pioneers Summit is the only place you can learn from and network with Europe’s leading brands and key players to address your biggest programmatic and digital media priorities.
Programmatic Pioneers Summit 2024 Agenda Themes Include:
• Building a robust digital media and programmatic strategy to navigate the impact of inflation, shifting customer behaviours, new digital innovations, and sustainability initiatives.
• Unlocking possibilities with first-party data, contextual advertising, and retail media strategies to set your desk up for success in the post-cookie era.
• Pioneering programmatic decarbonisation efforts to establish universal standards for monitoring and significantly reducing carbon emissions.
• Leveraging the latest in data analytics and AI innovations to boost your creative performance and scale your creative assets.
• Exploring new dimensions in advertising with DOOH, CTV, Audio, and Mobile Video to captivate your audience precisely when it matters most.
Further details can be found here.