This session will update you on ad accessibility from the launch of our guide REFRAME Accessible Advertising to work with both a UK and Global taskforce, followed by a taster session of Clearcast’s Ad Accessibility training course.
Programme
• Update on ISBA’s work to support accessible advertising
• Reminder of REFRAME as a resource
Taster session of Clearcast’s Ad Accessibility training covering:
• The need & drive to make ads accessible for your brand as well as the people who need them;
• Feedback on common mistakes from people with lived experience;
• ‘Need to know’ info on accessibility toolkit: system demos, costs, pros and cons;
