This session will provide an update on recent developments in the field of green claims in advertising in both the UK and EU, covering both legal and regulatory developments.
Programme
• The outcome of the long-awaited CMA investigation into greenwashing in the fashion sector. What lessons can be learned?
• The EU Green Claims Directive: what are the key requirements going to be?
• The outcome of the legal claim against KLM and recent EU action against 20 airlines
• Recent ASA decisions: who has been impacted and why?