Lotteries and competitions: What are recent legal and regulatory developments that could get your brand into trouble?
A lottery and promotion can be a great way to raise a brand’s profile, but get it wrong, and it can cause significant reputational damage. Growing online communities of ‘compers’ are calling out unfair promotions, and the ASA is also taking more of an interest. One promoter has even been fined £120,000 for breaching consumer protection law.
In this event, we will looked at the recent developments that brands need to know in order to keep out of trouble.
