Knowledge hub

Marketing Procurement Live: Annual Planning

In partnership with
Ebiquity
MediaSense
R3
RightSpend
Media Marketing Compliance
Group

It’s annual planning time. This all day session looked into industry trends, savings methods and other insights to help Marketing Procurement members think about the opportunities ahead of them in 2025. 

Agenda 

The Evolving Marketing Landscape: Ebiquity 

Annual Planning: Delivering savings ISBA & R3 Workshops

Generative AI Remuneration Workshop RightSpend

Bringing Creative & Media closer together MediaSense

Generative AI that will impact your business in 2025 R3 & Sean Betts, OMG

Getting the best out of your agency contracts Media Marketing Compliance (MMC)

Member-only document

Ebiquity - Considerations for your planning in 2025

Member-only document

R3 - Catalysts for growth: Optimising your marketing investment

Member-only document

Rightspend - Changing landscape of marketing procurement

Member-only document

Mediasense - Bringing Creative & Media Closer Together

Member-only document

R3 - Gen AI in Agency Partnerships, Fees & Contracts: Best Practice

Member-only document

OMG - Does AI know more about advertising than you

Member-only document

MMC - Marketing Contracts... and how you control and manage them

Member-only document

Marketing Procurement Team Structure and Contract Management Survey

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Partner content Media Creative