Managing a media agency contract is an important part of ensuring the relationship is working as expected. The ISBA Media Services Framework includes many financial and reporting commitments that deliver value to advertisers. The management of these commitments forms part of a broader supplier relationship management programme to build a high performing relationship with your media agency.
Financial Progression have built ISBA members a financial tracker based on the financial transparency and reporting commitments in the MSF. It’s intended to help advertisers manage these commitments with their agencies.
You can reach out to Nick Louisson, Director of Agency Services ISBA NickL@ISBA.org.uk with any questions.