Third-Party Cookies Update - April 2024

On Tuesday 23 April, Chrome shared an update on the plan for phasing out Third-Party Cookies. Citing “ongoing challenges related to reconciling divergent feedback from the industry, regulators and developers” they will now begin third-party cookie deprecation early next year (2025) (where it was previously scheduled for Q4 this year). The public timeline has also been updated to reflect this. 

See more from ISBA in the update below.

 

Third-Party Cookies Update - April 2024