Effectiveness

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Insight & Effectiveness Steering Group Outputs July 2024

Insight & Effectiveness Steering Group Outputs May 2024

101: Effectiveness: Marketing Mix Modelling (MMM) 2024

Marketing Procurement Live - March 2024

Insight & Effectiveness Steering Group Outputs March 2024

Understanding the importance & value of Attention

A Marketer’s Guide to Measurement and Data Triangulation

Communication and collaboration between Marketers and Finance

Upcoming Effectiveness events

Online

101: Effectiveness: Marketing Mix Modelling (MMM) - recording only

10:30am, Fri 6th Jun

Previous Effectiveness events

Effectiveness news